Founded in 1999, Ksubi’s Gareth Moody, Dan Single, Paul Wilson, and George Gorrow joined forces to combat the then-current range of poorly fitted denim offerings on the market, leading them to develop their own line of functional, versatile denim and denim-based apparel. The brand built a significant presence and cult following globally and has been seen on stylish A-list celebrities including A$AP Rocky, Kylie Jenner, Ruby Rose and The Internet. Influences of punk rock, grunge and skate culture can easily be identified in their designs, which are sold internationally for both men and women. Not only has the brand taken off as one of the most desirable premium denim manufacturers in the world, but Ksubi has also evolved into one of the most respected Australian fashion brands of today.